Market void, zero funding and a killer idea

GetSetGig is an online marketplace to hire live performing artists within a 24-hour span. Corporate events, weddings, lounges and bars, malls and private parties... they are covering it all for budgets ranging from 5,000 bucks to 5 lakh rupees. With popular bands like Aaankhmicholi, Neeraj Arya’s Kabir Cafe, Daira, Aflatunes, Folk Masti and Bollywood singer Nupur … Continue reading Market void, zero funding and a killer idea

The guy who’s changing the face of public relations

(Interview in the Lifestyle Design Heroes series) He's sassy and quirky yet diplomatic and on-point. Parikshaat N Wadhwani or Paris as he's fondly called by his wide peer circle is the go-to guy in Mumbai to take a brand to the upper crust. His firm manages the publicity accounts for the country's top fashion designers and restaurants. But that's not … Continue reading The guy who’s changing the face of public relations